Hotel Story, Stockholm

I’m still in that zombie like state that comes from no sleep, no time to eat and no talking to other grown ups for weeks… But I did find time yesterday to read some blogs, and I found this post on the blog Solid Frog about a new to me design hotel in Stockholm, and I thought it looked too good to not post here as well.

The hotel is called Story, and it’s situated right in the city center, in the ”posh” neighbourhood called Östermalm. It’s filled with modern art, due to a collaboration with Wonderwall, a Swedish company specializing in affordable art prints from cool artists. Between the lobby and bar they have tucked a small boutique with carefully chosen clothing labels  and accessories from Milan and New York. And of course, the rooms are to die for!

”The philosophy of Story Hotel is to combine design and innovation with an attractive location in downtown Stockholm. Our mission is to offer a smart, stylish and new kind of hotel for today’s traveler.”


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Ems Designblogg is all about Scandinavian style, soft minimalism and beautiful functionalism. The blog is Sweden's oldest interior design blog and has been up and running since 2005. I strive to fill it with a mix of inspirational and aspirational images from all over the world, while keeping true to my own voice and style, where transparency is key and creative criticism is highly valued. When I'm not blogging, I bake chocolate cakes for my kids, hang around Stockholm's cafés and drink way too many cappuccinos, do some occasional styling work, and try to fit in some inspiring travel adventures in between. If you have any suggestions, propositions for collaborations, other ideas or just want to say hi, throw an email at: