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Basics from H&M Home

 
 
I am very into basic, anonymous design in my own home. I like surrounding myself with timeless things that no one can point out and say where they are from or how much they cost. Flashy things that just shout ”designer piece” or ”super expensive” aren’t my thing, even if I appreciate good design. But I believe that good design can be found anywhere and in any price range. To me, good design is sustainable, both in terms of materials and appearance. My eyes never grow tired of simple lines, and natural materials always age with grace. That is why I like these pictures from H&M Home, showing parts of their Basic range; products that are always in the collections. Timeless pieces in linen, metal, glass and cotton.
 
 
 
 
 
 

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Ems Designblogg is all about Scandinavian style, soft minimalism and beautiful functionalism. The blog is Sweden's oldest interior design blog and has been up and running since 2005. I strive to fill it with a mix of inspirational and aspirational images from all over the world, while keeping true to my own voice and style, where transparency is key and creative criticism is highly valued. When I'm not blogging, I bake chocolate cakes for my kids, hang around Stockholm's cafés and drink way too many cappuccinos, do some occasional styling work, and try to fit in some inspiring travel adventures in between. If you have any suggestions, propositions for collaborations, other ideas or just want to say hi, throw an email at: emsdesignblogg@gmail.com.



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